How does your media product represent particular social groups?

Here's two photographs of your typical guitarrist. The differences here are that on is of a more old fashioned guitarrist and the other one more contemporary. Thing is, my magazine targets a very wide market, anyone whom like music tech; that could vary from a 20 year old sound engineer to a 45 year old guitarrist. Be it male or female, it doesn't matter. But in this picture, I show the type of pictures I took in the magazine, both are posing for a picture, difference is, one is playing the other one isn't; I think, both pictures show that the guitar and the player are pretty much one thing, you can see the whole guitar in both, which shows what kind of guitar they play. By the way they dress, you can clearly see the style of music they play, left, we have a more modern rock/pop/alternative, whilst right you got a more 80's rock/metal theme going on; That doesn't make them similar by any means, but in both picture, the aim is to show what kind of music they're into and what kind of guitar they play.

I've used guitarists as an example here, but, because this magazine will have a much broader Target Audience than your general specialist magazine, all points made about the guitarist social group apply to other social groups.