How did you attract/address your audience?

For this magazine, I went for a modern, technological look, I want to make everything seem neat and eye-catching. It's a wide audience, mostly males 18-50, but it could still spread anywhere from there; Of course, this audience isn't exactly looking for a sloppy, rough design and badly written articles, which brings me to my next point, the language used on this magazine will be formal, and smart. All articles will be well thought of before printing, and nothing will seem as if it's directing at the reader as a "anyone", we'll attract the reader as if he was our best customer.

With this magazine, I want to catch the attention of the Music Technology afficionado, my backgrounds and text layouts all have some neat, tech like computer graphic within it, anything from a Smoke Brush from photoshop to a green, glassy backdrop which connotes to that key-green color you get on a soundwave. So, I believe this magazine could easily catch someone's eyes in a store, I speak of experience as a music tech student that I still haven't seen a music tech magazine that grabbed my eye. Not all pictures are based on music tech, since I go a little beyond the technology boundary, actually, most pictures are of artists playing a guitar or a band posing for a picture, but that's so you know the band, those pictures show you what the band is about, whilst the articles talk about how those bands/artists made their music happen.