Luan's AS Media Blog
Portfolio Sections
- A. Main Task: finished products (1)
- B. Evaluation: forms and conventions (1)
- C. Evaluation: representation (1)
- D. Evaluation: institutions (1)
- E. Evaluation: target audience (1)
- F. Evaluation: addressing my audience (1)
- G. Evaluation: technologies (1)
- H. Evaluation: skills development (1)
- I. Appendix: main task planning work (4)
- J. Preliminary Task: finished products (2)
- K. preliminary task: planning materials (2)
Monday, 22 March 2010
Thursday, 25 February 2010
In what way does your media product use, develop or challenge forms and conventions of real media products?
To see the analysis of my magazine, follow the link: http://www.flickr.com/photos/43248202@N06/4390110830/
How did you attract/address your audience?
For this magazine, I went for a modern, technological look, I want to make everything seem neat and eye-catching. It's a wide audience, mostly males 18-50, but it could still spread anywhere from there; Of course, this audience isn't exactly looking for a sloppy, rough design and badly written articles, which brings me to my next point, the language used on this magazine will be formal, and smart. All articles will be well thought of before printing, and nothing will seem as if it's directing at the reader as a "anyone", we'll attract the reader as if he was our best customer.
With this magazine, I want to catch the attention of the Music Technology afficionado, my backgrounds and text layouts all have some neat, tech like computer graphic within it, anything from a Smoke Brush from photoshop to a green, glassy backdrop which connotes to that key-green color you get on a soundwave. So, I believe this magazine could easily catch someone's eyes in a store, I speak of experience as a music tech student that I still haven't seen a music tech magazine that grabbed my eye. Not all pictures are based on music tech, since I go a little beyond the technology boundary, actually, most pictures are of artists playing a guitar or a band posing for a picture, but that's so you know the band, those pictures show you what the band is about, whilst the articles talk about how those bands/artists made their music happen.
How does your media product represent particular social groups?

Here's two photographs of your typical guitarrist. The differences here are that on is of a more old fashioned guitarrist and the other one more contemporary. Thing is, my magazine targets a very wide market, anyone whom like music tech; that could vary from a 20 year old sound engineer to a 45 year old guitarrist. Be it male or female, it doesn't matter. But in this picture, I show the type of pictures I took in the magazine, both are posing for a picture, difference is, one is playing the other one isn't; I think, both pictures show that the guitar and the player are pretty much one thing, you can see the whole guitar in both, which shows what kind of guitar they play. By the way they dress, you can clearly see the style of music they play, left, we have a more modern rock/pop/alternative, whilst right you got a more 80's rock/metal theme going on; That doesn't make them similar by any means, but in both picture, the aim is to show what kind of music they're into and what kind of guitar they play.
I've used guitarists as an example here, but, because this magazine will have a much broader Target Audience than your general specialist magazine, all points made about the guitarist social group apply to other social groups.
Looking back at your preliminary task (the school magazine task), what do you feel you have learnt in the progression from it to full product?
I think in terms of looks of the magazine, not a lot has changed except for layout and content. The methods were the same and they both had a similar style. The main changes are in the picture type and layout, for my pictures, I went for a more stylized look, I wanted something that looked a little bit more professional, and I feel I’ve achieved that. As for layout, the last magazine had a really loose layout, things were kind of everywhere; I’ve managed to make everything much more neat by looking at examples and other magazines.
What have you learnt about technologies from the process of constructing the product?
I have honestly not learnt anything new, I already know how to use Photoshop and a PC extensively, I know how to use Blogger and Flickr, and definitely know how to operate a camera and lighting due to other hobbies of mine.
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